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Search engine optimization is essentially a marketing campaign for business
growth.
It is a process to fine-tune your website so that it becomes friendly to the Search
Engine Algorithm. Each search engine compiles a database of web pages that are ranked
by relevance when a particular search term is entered. Every search engine uses
different algorithms in order to determine a web page's relevance for a given search.
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Statistics show us that more than 80% of the relevant visitors of the corporate
web sites come from search engines (Google, MSN, AOL, Yahoo and many others). The
rest 20% refer to catalogues, thematic web sites, ratings, banner advertising. This
proves that business lead generations are directly proportions to your Search Engine
ranking.
Bokharis services will use competitive but ethical SEO methods to increase your
ranking and traffic.
Why Search Engine Optimization?
A harsh reality is that your website is virtually useless if it does not attract
visitors..
Only companies with very well known brand names or extensive marketing campaigns
can Bokharis on people accessing the site by directly keying in the correct URL
(e.g. microsoft.com).
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Search engine optimization offers a much better return on investment compared to
banner campaigns or pay per click campaigns.
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Search engine optimization helps you capture targeted traffic... people who are
already looking for the product or service you offer.
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Search engine optimization is a long term and permanent answer to your traffic woes.
Once a website has been optimized for search engines it can stay at the top for
long periods with periodical maintenance.
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Search engine optimization results in huge savings on ad-spent using traditional
channels of marketing.
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Search Engine Optimization Overview
Bokharis Services uniquely approaches search engine optimization from a consultative
perspective. We customize and tailor programs to meet the needs of different Web
sites, Audiences and Marketing goals. We offer excellent services at very economical
and affordable rates thus offering 30% savings on any SEO program.
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Search engine consulting services include:
We at Bokharis Services undertake the SEO campaign in two phases
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On-page Optimization
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Off-page Optimization
These services work together to help your website compete effectively on the World
Wide Web.
'On-page' SEO
On-page optimization consists of all variables on your actual website pages. These
variables include: Keyword density, Meta-tags and Internal link structure etc. Your
website code and content will be tweaked so that your site will be as "search engine
friendly" as possible. Search engine friendly simply means the search engines will
be able to easily crawl your site, recognize the intent and purpose, and rank it
accordingly.
Few of the general tasks that we undertake are:
Content Analysis
We review your website, it's content, your target audiences, your current link popularity
and your current search engine ranking
Keyword Research and Optimization
The whole idea behind the Keyword Research exercise is traffic optimization,
not traffic maximization. Briefly, a good Keyword Research helps in bringing qualified
traffic to your site that leads to high sales conversions, by being focused and
targeting specific search terms.
Site Code Optimization
SEO code optimization for existing content of the site including Title Tag, Meta
Tag, Alt Text, Title Attributes, Visible text on the page and Anchor text.
'Off-page' SEO
Bokharis Services offers solutions to take your website to the top of the major
search engines. We Bokharis on the latest search engine placement techniques including
intensive activities to popularize your website by directories submission, linking
etc.
Search engine optimization (SEO) prices
Bokharis Services has created Search Engine Optimization (SEO) Packages for different
companies with varying budgets. Find an SEO Package that suits your marketing needs.
Because of the varying levels of work required in conducting SEO our prices are
unique for each campaign.
For more information on this contact us
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